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Creating Business Partnerships


The success of a company depends largely on the quality of its network of partners. For example, without IBM as a customer, Microsoft and Intel would not have had the momentum to grow to their current sizes, and SAP would never have become the leading ERP software company without having acquired a global network of consultancy firms willing to implement their products.

Every promising company needs a strong network to grow, and LG10 can help you build it.

It's the Network that Counts
Building a network of business partners is not easy, and at first generates more questions than answers. For example, what do you do yourself and what do you leave to your partners? How do you identify potential partners, select the appropriate candidates, make contact and propose business arrangement that offer both you and your partners adequate reward while spreading risk? Once a tentative deal is agreed to, how do you close the transaction with terms and conditions that are equitable?

The right and wrong partnership deals can make or break your business.

And after partnerships are established, how do you maintain, grow and nurture the relationships?

LG10 provides several levels of service in the partnership acquisition and relationship management process:

  • Developing a Partnership Strategy that identifies complementary candidates in your industry segment and that matches your offerings to their potential delivery and value-adding capabilities.
  • Short-Listing potential partners through a rigourous process using quantitative and qualitative selection criteria that benchmark expected return from partnerships.
  • Approaching and Representing potential partners through our network to introduce your business and the opportunity for joint activities.
  • Reviewing and Coaching the negotiation of terms and closing phases of the partnership and establishing milestones for review of terms and conditions as the partnership evolves.

In keeping with LG10' mission with respect to fees, all engagements with clients related to creating partnerships are based on a joint stake in the end result.

 

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